Category :New Brand

New Brand Iron Website

I’m sure you’ve already noticed that Brand Iron recently launched a new website. But why???

Actually, I was asked a great question yesterday: “How do you know when it’s time to redo your website.”

There are many reasons to update your site: refresh graphics, add functionality, restructure navigation, add a call-to-action – but the main reason we updated our site was because the message didn’t accurately reflect the high level of support we provide our clients.

Our previous website didn’t communicate the true value we were delivering to our clients. Yes, we still do websites, we still do PR, we still do corporate IDs – but we do those things as a part of an integrated plan to help your business succeed. We have also developed new programs for developing brand champions, helping companies get acquired or go public, raising capital, etc.

We help our clients determine the activities that will make the biggest impact to their bottom lines. We take a holistic look at their brand and company – and help them forge the plan that will make them competitive in their market.  Brand Iron works with our clients to drive short- and long-term revenue while identifying the activities that will make the biggest impact.

If your message has changed and you need to reposition yourself in the market, contact Brand Iron today. We’ll help you develop an integrated plan to drive short- and long-term revenue to your business.

New Corporate Positioning and Identities

Brand Iron has developed a niche in the Denver market by helping new companies develop strategic and consumer-oriented messages and corporate identities. Here are some examples of our recent work:

Grow LLC - Is a new consulting firm that helps emerging companies transform into
profitable, visionary businesses. Brand Iron helped them to clearly identify
their key messaging points that include:

  • Access to capital
  • Acquisition and exits
  • Outsourced business services

We also helped them to package their message with a logo, tagline and corporate identity package.

EPI – Brand Iron helped in the strategic planning and transformation from Education Partners, an organizational and development firm, to EPI, a custom solutions provider helping companies leverage the power of people. We established a logo, tagline and corporate identity based on their message, benefits and positioning.

A snazzy logo is only as good as the strategy behind it. Brand Iron starts at the beginning – by developing a with a financially-focused brand strategy with you. To see these examples and to view others, click on the “Our Work” quick link below.