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Author Archives: Michelle Hamilton
The Switch to Facebook Timeline, For Better or Worse
What are we to make of Facebook’s Timeline? Ever since its inception in 2004, Facebook has routinely introduced new changes, some which have been well received, some which received criticism, but most of which were eventually accepted by the general … Continue reading
Posted in General
Tagged Branding, Business, Facebook, facebook timeline, online marketing, Social Media, social media changes, social media marketing
Brand Iron Celebrating the Holidays with Santa
Brand Manager, Kassandre Linstroth, and CEO, Michael Doyle get cozy with Santa in Austin, TX
Posted in General
Tagged Holidays, Kassandre Linstroth, Michael Doyle, Santa
Is Gray the New Black? – A Look at Black Friday Marketing
Hot DEALS! SALE, SALE, SALE!!!!!! LOWEST PRICES OF THE YEAR!!!!!! It’s nearly impossible to escape the Black Friday promotions this time of year, and undoubtedly you’re bombarded with messages from Macy’s, Best Buy, Target, and the like. It seems these … Continue reading
Meet our New Marketing Intern!
Hello all! My name is Kelly, and I am the newest addition to the Brand Iron team. I have recently been lending a hand to our brand managers with the behind the scenes work of databases, pitch letters, and Google … Continue reading
Posted in General
Steve Jobs, …The Apple of our i’s
Arguably the best Brand Champion that ever lived “It’s not the consumer’s job to know what they want,” one of the greatest Steve Jobs quotes of all time. How would a consumer know that they want a device that they … Continue reading
Posted in Brand Strategy, Branding
Tagged apple, brand champion, brand perception, Brand Positioning, steve jobs
A Slice of Something Different: Gary Hamilton and Darrin Stock
World Wide Papas (WWP) is the exclusive area developer of Papa John’s restaurants in St. Petersburg and the Leningrad region of Russia. Founders, Darrin Stock (left) and Gary Hamilton (right), created this company on the basis that history is bound … Continue reading
Posted in Blogging, Brand, Brand Strategy, Brand Strength, Branding, Corporate Identity, New Blog
Tagged brand champion, Branding, IPO, Marketing, PR, Press release
